One of the biggest challenges facing any business undertaking SEO is understanding how long it takes. SEO should be considered like any other traditional marketing item – it can take time for meaningful results to filter through. The number one thing to remember is that SEO is a marathon not a sprint. And if your [...]
Google and Bing have both announced a partnership with social networking giant Twitter. Bing was the first to announce their partnership with Twitter and has already rolled out a Beta version of BingTweets.
This is great news for users as it means they will be shown real time content based on popular user tweets. As the [...]
17 Nov 09
Posted by Joe O'Brien in SEO Tips, Search Engine Optimisation
One of the foundational elements of any Search Engine Optimisation campaign is the selection of keywords to optimise your webpages for. As such, it is of critical importance to understand a number of factors in order to lay the groundwork for success and to avoid optimising for the wrong keywords.
Keyword Phrases vs Generic Keywords
Search engine [...]
04 Nov 09
Posted by Kara Richards in Web Strategy
Global messages are being relayed faster than ever and if you can talk the language of the web, users and search engines will respond. It’s vital to put attention and energy into your digital marketing strategy if you wish to attract attention back.
More and more users are being drawn to alluring information that has something [...]