Category Archives: Social Media
Location-Based Advertising
Web based conglomerates like eBay and Amazon have been so successful because of their ability to give people what they need, easily. Now we are starting to see a new generation of start-ups focusing on moving transactions back to local … Continue reading
Choosing a Social Media Marketing Company
There are plenty of so called “social media experts” out in the digital marketplace at the moment. However, there are few things you need to consider before forking over your hard earned cash to your chosen social media guru. Firstly, … Continue reading
Google Plus 1
Our crafty friends at Google have found a way to compete with Facebook’s much loved ‘Like’ button – Introducing Google +1. Google is making a huge push into social with +1, a similar feature to Facebook’s ‘Like’ button. Starting next … Continue reading
5 Tips for Setting Up a Successful Facebook Page
With its open graph protocol spreading around the internet like wildfire, over 500 million active and interconnected users and a critically acclaimed motion picture now released, Facebook has not only anchored itself within the very fabric of the internet, it … Continue reading
An IMC approach to SEM, SEO and SMM
Apologies for the acronym soup I’ve served up today. Before we indulge in the main course, here’s the menu in brief: IMC IMC stands for Integrated Marketing Communication. According to Wikipedia, IMC is a “holistic approach to marketing” that “aims … Continue reading
Social Media Hits Search
Google and Bing have both announced a partnership with social networking giant Twitter. Bing was the first to announce their partnership with Twitter and has already rolled out a Beta version of BingTweets. This is great news for users as … Continue reading
